THE FLAUNTER BLOG
Flaunt It
We share industry insights and interviews, PR and marketing trends and advice, as well as tips for brands, agencies, media and creators using Flaunter.
What impact does seasonality have on PR?
Seasonality plays a significant role in influencing media activity and PR performance, but with the right tools and strategies, brands can stay relevant year-round. Flaunter’s features are specifically designed to help you navigate these seasonal shifts and make the most of every media opportunity.
New year, new PR strategy
Welcome to 2025 —the ultimate fresh slate to up your PR game. It’s the perfect time to take a step back, reassess your press strategy, and set your brand up for success in the months ahead. Whether you’re aiming for more press coverage, stronger brand recognition, or exciting new collaborations, having a clear and creative plan will ensure you stay ahead of the game.
2025 back to work essentials
Are you looking for back to work essentials that are a must for 2025? Look no further - we’ve got you covered for some of our non-negotiables for the new year. Let’s embrace productivity, happiness, style and comfort with our linked images that make life even easier for you!
4 Marketing Trends to Watch in 2025
The marketing landscape in 2025 promises to be more innovative and immersive than ever, with brands leveraging advanced technologies and refined strategies to connect with their audiences on deeper levels. Let’s explore four key trends shaping the year ahead: sensory marketing with food, seasonal marketing in contextual environments, augmented reality (AR) for virtual experiences, and the rise of social commerce.
Make This Your Brand’s Best Year Yet
New year, new you. Or new business, either way. But, if you’re like most businesses and teams, you are looking to these next 365 days with a sense of drive and purpose.
How to reflect on 2024 & get organised for 2025
As 2024 is rapidly coming to an end, it’s time to start reflecting on the year. Whether you are focusing on your yearly brand wrap up or delving into what personal goals you smashed, we are here to help ask questions that can help you improve for 2025.
How to secure Christmas coverage
Landing your products in Christmas campaigns is the holy grail of seasonal PR. These offer brands unparalleled visibility during the busiest shopping season of the year. With publications, influencers, and blogs curating their ideas months in advance, the competition is fierce.
Here are some tips to help your brand secure a coveted spot in this year’s holiday campaigns.
How to plan for 2025
As we approach 2025, now is the time to establish a clear and strategic plan to guide your brand’s efforts in the year ahead. Effective planning goes beyond setting goals; it involves creating a well-structured framework that supports growth, adaptability, and long-term success.
Maximise your media reach this Christmas with Flaunter tags
The festive season is a high-stakes opportunity for brands. Journalists, stylists, and content creators are racing to craft their holiday stories, roundups, and gift guides. With so much media coverage revolving around festive trends, the competition for attention is fierce. For brands leveraging Flaunter, there’s one powerful tool that can set you apart: tags.
The best social media tools for businesses over the Christmas break
The holiday season is a time for celebration, but for businesses, it’s also a critical period to stay visible, engage audiences, and boost sales. Managing social media during the Christmas break can be challenging, but with the right tools, you can schedule content ahead of time and enjoy the festivities stress-free.
Christmas Marketing for Destinations and Venues
The holiday season is a prime time for destinations and venues to attract visitors and drive bookings. With heightened consumer enthusiasm and increased leisure time, this period offers unparalleled opportunities for showcasing your unique appeal and creating memorable experiences.
5 Marketing Strategies for Black Friday Success
Black Friday is a cornerstone of the retail calendar, offering brands the chance to capture significant revenue, engage new customers, and strengthen their market position.
How to launch a new product
When your brand is bring new members into the family, it’s important to approach the process thoughtfully. By adding new products to your line, it allows you to capture more market share, meet evolving customer needs, and further establish your brand’s presence. Plus, it’s fun to continue your passion and introduce your amazing ideas to both new and existing customers.
Go-To Guide for Flaunter Influencers
At Flaunter, we’re all about connecting influencers with lifestyle brands that spark inspiration, creativity, and engagement. Our goal is to partner with influencers whose values, content, and engagement reflect our standards and brand verticals—fashion, beauty, wellness, home, and more.
How to pitch your beauty products with Fran Benaud
We had the pleasure of sitting down with Fran Benaud from Beauty Life Moments. Throughout Fran’s career she has played a pivotal role in the success of many international beauty brands.
How to succeed at influencer marketing with Flaunter
Influencer marketing can be a daunting task for many brands. From setting up your campaign to choosing the right influencers, there are many factors that need to be considered. That’s why we’re here to help!
Spotlight On: Susanna Tolo @coastalhamptonstyle
This week, we were lucky enough to speak with the lovely Susanna Tolo. She is the mastermind behind @coastalhamptonstyle, and shares with us her career, future endeavours, design inspirations and more. Let’s dive in!